Ramon Corona, Ph.D.
- Ramon Corona, Ph.D.
- Associate Professor
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National University
- rcorona@nu.edu
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(858) 642-8427
After 20 years of corporate experience as President, CEO and Marketing Director of global companies such as Club Merchandising Inc (International Division of Price Club – now Costco), Grupo Sidek (Mexico), am/pm (part of ARCO group – now BP), Baja Cellular (largest private cellular carrier in Northwest Mexico – now Movistar), and International Learning Group, Dr. Ramon Corona joined National University as Full-time Professor in the School of Business in 2004 to develop the Spanish EMBA, following eight years of teaching as Adjunct Faculty in the areas of Management and Marketing.
Dr. Corona has extensive international exposure teaching Management and Marketing courses as guest Instructor in distinguished universities worldwide including UABC (Tijuana, Mexico), TEC de Monterrey (Tijuana and Mexico State), UNIVA (Guadalajara and Leon, Mexico), Ibero (Tijuana), CETYS (Tijuana) CEIPA (Medellín, Colombia) in Graduate Programs, and also teaches Marketing Strategy in the Doctoral Program in Administration (DBA) at Universidad Autónoma de Baja California (Mexico).
Dr. Corona currently teaches Global Marketing, Consumer Behavior, Marketing Management, International Business, and Strategic Management courses in the School of Business, and is Lead Faculty for the Global MBA in Spanish language program, as well as the Chair of the International Student Faculty Committee at National University. He is multicultural and has lived and worked in various cities across Mexico, Italy and the United States, and is fluent in Spanish, Italian, English and French.
Research:
Corona, R. (2004, September). La Acreditación de Programas Online para América Latina. Paper presented at the Association of Mexican Registrars, Guanajuato, Mexico.
Corona, R. (2004, September). El Imperativo de la Globalización. Paper presented at the UNIVA University, Graduate Division, Leon, Mexico.
Corona, R. (2004, November). El Paradigma de la Educación Online. Campestre, p. 38.
Corona, R. (2004, November). Las Decisiones Estratégicas del Nuevo Milenio. Presentation at the Universidad Autónoma de Baja California (UABC), Tijuana, Mexico.
Corona, R. (2005, February). The Role of the Instructor as an imperative factor in Online Education. Paper presented at the Conference of the American Society of Business and Behavioral Sciences, Las Vegas. NV.
Corona, R. (2005, February). Las ventajas y Desventajas de la Educación Online. Paper presented at the World Pedagogy 2005 Conference, Havana, Cuba.
Inoue, M., Rammalingan, R., & Corona, R. (2005, June). Global Ethics, Values and Profitability: A future requirement for Global Business development. Paper presented at the Global Business Development Institute Conference (GBDI), Las Vegas, Nevada.
Corona, R. (2005, June). Online Teaching Strategies for Business Courses in a Global Environment. Paper presented at the Global Business Development Institute Conference (GBDI), Las Vegas, Nevada.
Corona, R. (2005, September). Teaching Strategies. Workshop offered to Albany State University (Georgia) to their Peer Tutors Certification Program.
Corona, R. (2006, February). The Impact of effective online teaching strategies for graduate business courses. Paper presented at the Conference of the American Society of Business and Behavioral Sciences, Las Vegas. NV.
Corona, R. & Cunniff, D. (2006, June). Education Without Boundaries: Strengthening Higher Education via Online and ILinc technology. Paper presented at the International Council for Innovation in Higher Education, Panama City.
Corona, R. (2006, July). The Cultural Implications of Online Learning: An Approach for Hispanic Students. Presentation at the 6th International Conference on Knowledge, Culture and Change in Organizations, Prato, Italy.
Corona, R. (2006, September). New Models of Strategic Management. Panelist at the Strategic Management Forum. Universidad Autónoma de Baja California (UABC), September 27th, 2006.
Corona R. & Drops, G. (2006, October) . The Challenges of Teaching Online. Presentation at the 6th Congress of Border Pedagogy, Universidad Pedagógica Nacional, Tijuana, Mexico, October 28th, 2006.
Corona R. & Cunnif, D. (2007). Education without Boundaries: Strengthening Higher Education Partnerships via Online and iLinc Technologies. Published in The International Journal of Innovative Higher Education, Volume 20, 15-18.
Corona R. (2008). Analysis of Student’s Feedback Regarding the Role of the Instructor in an Online Course. Published in CESUN Business Journal, Volume 1, 5-20.
Corona, R. (2008). Cultural Consideration In Marketing to Latinos. Presented at the NU Second Faculty Research Conference in San Diego, California on September 2, 2008. Published in the Conference Proceedings.
Altamirano, N. & Corona, R. (2008). Evaluating the Marketing Diversification Strategy of a Global National Oil Company in Latin America: PDVSA Under Chavez. Presented at the Association for Global Business Conference in Newport Beach, California on November 20-22, 2008. Published in the Conference proceedings.
Corona, R. (2009). Costco-Addiction: Having Seasonal and Specialty Items Increases Purchasing Frequency. Presented at the 2009 Costa Rica Global Business Conference, San Jose, Costa Rica, May 28th, 2009. Published in the Conference Proceedings.
Corona, R. (2009) Track Chair for the session The Global Economic Crisis and International Business at the 2009 International Conference on the Global Economic Crisis at the University of Nevada in Las Vegas on June 5th, 2009.